The objective of this class is to provide you with perspectives on classical and modern day marketing, and to teach you how to take both a strategic and analytical approach towards contemporary marketing challenges. 3 Units. 2 Units. MKTG 539. Students will regularly present and comment upon one another's ideas. Same as: Flipped Classroom. To be successful, participants will have to draw on all sections of the course. 1-15 Unit. For more resources on admission to Stanford, visit these other CollegeVine posts: The Ultimate Guide to Applying to Stanford, How to Write the Stanford University Application Essays 2018-2019, College Spotlight Series: Everything You Need to Know About Stanford. STRAMGT 258. Entrepreneurship and Venture Capital. On the one hand literature is used as the basis for examining the character of business people, while on the other hand literature provides illumination of the cultural contexts of values and beliefs within which commercial activities take place in a global economy. This seminar showcases the diversity of entrepreneurs and the range of entrepreneurial paths they pursue. It is vital for the admissions officer to quickly understand who you are and what you have accomplished. The Arbuckle Leadership Fellows Program plays an integral role in the GSB leadership curriculum by bringing together a group of talented second years to support the leadership development of the first-year class. Same as: ACCT 691, FINANCE 691, GSBGEN 691, HRMGT 691, MGTECON 691, OB 691, OIT 691, POLECON 691, STRAMGT 691. To date, this is little evidence that this goal has been achieved. 4 Units. The second segment of the course highlights 5 current issues that affect entrepreneurs as they launch their idea in this rapidly changing investor environment. Some of the topics covered include: * Building and managing an IP portfolio that is aligned with business objectives;* Understanding the forces shaping the IP marketplace in the US and in foreign markets;* The innovation cycle and technology transfer mechanisms;* Using big data analytics in making IP decisions;* IP portfolio monetization strategies (e.g., licensing, sale, enforcement);* IP considerations in Mergers & Acquisitions;* IP valuation and current trends in patent transactions;* Managing corporate IP litigation risk (patent trolls, incumbent litigation);* IP strategies for start-ups & entrepreneurs.Ms. The course complements formal econometrics and statistics classes by focusing on the application of different econometric methods and identification strategies to research problems that are relevant in different areas within Operations Management, including Supply Chain Management, Service Operations, Healthcare and Retail. Building Strategic Competence: Observations from Battlegrounds Overseas and in Washington, D.C.. 2 Units. In addition, students working in teams will prepare an analysis and recommended behavioral strategy for a company/startup of their choice. Valuable readings include IMPROV WISDOM, by Patricia Madson and journal articles on improv and brainstorming. If you’re considering applying to Stanford, you are likely an exceptional student, both in terms of academics and extracurricular accomplishments. This course examines how leaders and their organizations can create and sustain growth. Students who take time to fill this out carefully show that they care about Stanford in particular. 2 Units. 2 Units. The course will also provide hands-on experience applying social network methods in empirical research. By the end of class, you should: Discover: (Re)discover humor in your stories and life; understand your unique style and the styles of others. 4 Units. - to achieve business objectives, build more effective and innovative organizations, cultivate stronger bonds, and capture more lasting memories. Advances in advertising technology, such as online publishing, digital and mobile advertising platforms, as well as new ways of consuming video content are driving a rapid evolution of the advertising market. The COVID-19 crisis revealed many fundamental structural, cultural, and operational challenges in the world. The course includes a term-long project where students work in teams (4-5 students per team) to write a business plan (or a business model canvas) for a venture of the team's choosing. GSBGEN 598. The first wave of these survivors is reaching young adulthood (ages 18-25). PhD Dissertation Research. YOU, oh fearless leader of the future (and maybe present), are very important. This aim of this course is to cover modern tools for data-driven decision making. product/service market fit, business/economic model, financial planning, early-stage financing, logistics, sales/distribution, and board/talent development). OB 652. The bulk of the course will be devoted to the practical application of the approach to a number of important business processes, such as merger integration, corporate and business unit transformation, and strategy development. Fundamentals of Effective Selling. Regression analysis provides a method for determining the relationship between a dependent variable and predictor variables. How do you design, introduce, and optimize the intervention's uptake before it can be taken to scale by markets, governments or other systems? Emphasis will be on current research topics, especially involving customized pricing of financial services. This PhD course provides an overview of economic sociology as it pertains to the behavior of individuals as atomistic agents and collective actors, in the context of markets and organizations. This course is designed to teach the student how to use economics to solve practical personnel problems that affect worker productivity. Base Data and Decisions is a first-year MBA course in statistics and regression analysis. The portfolio should showcase the artist's versatility and ability to draw a variety of subjects. 3 Units. 3 Units. Students can and are encouraged to take the pro-seminar multiple times. Strong background and interests in queueing networks is highly recommend. It builds on the explosion of research in cognitive psychology, evolutionary anthropology, and allied fields over the last few decades to provide perspectives on political beliefs and behavior that are not tweaks on theories of complete rationality; they are distinct ideas with their own premises of how humans think, plan, and decide. 1-15 Unit. OB 368. This course is about the process of crafting, assessing and implementing strategies to win in the market. We will focus on leaders across five domains: Leadership in crisis situations, strategic leadership, "china-breaking" leadership, sustaining leadership, and next generation leadership. Students should demonstrate academic excellence in their grades and test scores. - Creating and delivering effective customized presentations. Group work and exercises will simulate high pressure and risk-taking under uncertainty. This course is offered for students requiring specialized training in an area not covered by existing courses. Published. POLECON 692. 3 Units. Therefore, this class aims to examine the people management strategies you might choose from as you build a young firm, or as you grow a larger firm. Manifested in various forms, the drift method powers some of the most popular algorithmic paradigms in stochastic networks (MaxWeight, BackPressure), oneline learning, optimization and machine learning (SGD, Langevin dynamics, TD-learning). All three prequalifications will result in an Arab country someone who is willing to supervise the reading '' the. Optimizing your profile individual roadmap and tools both biographies of specific business people change..., featuring performance, teaching and administrative jobs for classical musicians coach others is online. Enabling environment in which students learn to apply software ( such as, attendance! Case for scaling specific social innovations to reach the hundreds of millions of lives Stanford supplemental essays development. 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